100% Made in Italy
What does ‘Made in Italy’ really mean?
Above all, how can what ‘Made in Italy’ is and what it is not be defined in an unambiguous way?
It isn’t possible to lay down a single rule that can be applied to diverse sectors like automation, clothing and furnishing – divisions in which our country possesses acknowledged and confirmed know-how at the international level to the point that ‘Made in Italy’ has become a guarantee of quality.
Recently, the Committee of Excellence for the defence of the ‘Made in Italy’ brand has presented a bill that talks of introducing a labelling system called “100 percent Italy” to distinguish between different productions, but this is still only a proposal.
Made in Italy, a manufacturing brand that characterises the entire Beschi production, speaks of excellence in creativity and workmanship. Marked by high quality and sophistication that ensure the superiority of the products, as does the guarantee of quality of the materials used.